SELECT * FROM getallvideos where lower(industry) like 'technology organizations' | 0 Science & Technology / Technology Organizations
Fast-Trak Sales Scripting

Science & Technology / Technology Organizations

8 advertisers, 18 campaigns

8 months per campaign

$500 monthly per channel

Call Opening Script...

Good afternoon.
The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Science & Technology industry.

With that, I’m excited to share some of our success in the Science & Technology industry with new Technology clients.

To do this, We analyzed 8 other technology organizations we work with in omni-channel advertising to see what was working for them.

My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

  • In social advertising, we are creating new social interaction for our technology clients through facebook and instagram ads.
  • To increase video interaction, we are utilizing smart targeting with Video Pre-Roll.
  • Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads.

In terms of recent success, in just the past 90 days, we've delivered 4 million impressions that garnered 22 thousand clicks for the 8 technology clients I chose.

With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

Technology Organizations Results Guide

Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.

Included results for Technology:

Audience Engagement
Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

Included results for Technology:

  • Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.19%
    • Mobile Interaction
    Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.

    Included results for Technology:

    Social Interaction
    Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Included results for Technology:

  • Facebook and Instagram ads - Benchmark Click-Thru-Rate of 1.83%
    • Video Interaction
    Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Technology:

  • Video Pre-Roll - Benchmark Click-Thru-Rate of 1.16%
  • YouTube - Benchmark Completion Rate of 60.94%
    • Lead Generation
    Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.

    Included results for Technology:

  • Pay-Per-Click (SEM) - Benchmark Click-Thru-Rate of 0.98%

    • Good afternoon,
    My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Science & Technology industry.

    With that, I’m excited to share some of our success in the Science & Technology industry with new Technology clients. To do this, We analyzed 8 other technology organizations we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

    Social Interaction
     In social advertising, we are creating new social interaction for our technology clients through Facebook and Instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Video Interaction
     To increase video interaction, we are utilizing smart targeting with Video Pre-Roll. Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Audience Engagement
    Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    In terms of recent success, in just the past 90 days, we've delivered 4 million impressions that garnered 22 thousand clicks for the 8 technology clients I chose to feature here.



    With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

    Email yourself a copy of the script

    What's Working Script...

    What sets Lee/Amplified apart?
    Many of our clients and prospective clients, especially in the Science & Technology industry ask us what sets Lee and Amplified apart from other agencies?

    The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.

    Let's take a look at what's working well for our Technology clients:

    Social Interaction

      Facebook and Instagram ads
      We're helping our Technology clients create social interest and engagement for their ad messages through Social Advertising advertising.

      On average, we're delivering 411,320 Facebook and Instagram ads impressions per campaign, leading to 7,524 clicks with 1.83 Click-Thru-Rate.


    Video Interaction

      Video Pre-Roll
      We're helping our Technology clients deliver a guaranteed, non-skippable play of their broadcast or video commercials through Video advertising.

      On average, we're delivering 155,071 Video Pre-Roll impressions per campaign, leading to 1,796 clicks with 1.16 Click-Thru-Rate.


      YouTube
      We're helping our Technology clients attract engaged video viewership and clicks through advertising on Video advertising.

      On average, we're delivering 108,641 YouTube impressions per campaign, leading to 33 clicks with 60.94 Completion Rate.


    Audience Engagement

      Targeted Banner Ads
      We're helping our Technology clients generate clicks on specific ad message and offers through Display advertising.

      On average, we're delivering 252,773 Targeted Banner Ads impressions per campaign, leading to 485 clicks with 0.19 Click-Thru-Rate.


    Lead Generation

      Pay-Per-Click (SEM)
      We're helping our Technology clients create new leads through Search advertising.

      On average, we're delivering 130,977 Pay-Per-Click (SEM) impressions per campaign, leading to 1,289 clicks with 0.98 Click-Thru-Rate.


    Creative Gallery

    Client Results

    X4 Insights - "Built by Lee, Fueled by You."
    This website, including attachments, links, videos and other materials may include confidential and/or proprietary information, and may be used only by Lee Enterprises employees. If the user of this website is not a Lee Enterprises employee or his or her authorized agent, the user is hereby notified that any dissemination, distribution or copying of this website is strictly prohibited. If you have received this website in error, please delete your browser cookies and close this website.