SELECT * FROM getallvideos where lower(industry) like 'second hand stores' | 0 Retail Stores / Second Hand Stores
Fast-Trak Sales Scripting

Retail Stores / Second Hand Stores

4 advertisers, 12 campaigns

4 months per campaign

$1,007 monthly per channel

Call Opening Script...

Good afternoon.
The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Retail Stores industry.

With that, I’m excited to share some of our success in the Retail Stores industry with new Second Hand clients.

To do this, We analyzed 4 other second hand stores we work with in omni-channel advertising to see what was working for them.

My goal is to be able to share these insights with you to help you maximize your marketing efforts.


    Here's what I found:

  • In social advertising, we are creating new social interaction for our second hand clients through facebook and instagram ads.
  • To increase audience engagement, we are utilizing smart targeting with Targeted Banner Ads.
  • Additionally, we are seeing strong results in video interaction by maximizing their marketing efforts with video pre-roll.

In terms of recent success, in just the past 90 days, we've delivered 2 million impressions that garnered 8 thousand clicks for the 4 second hand clients I chose.

With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

Second Hand Stores Results Guide

Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.

Included results for Second Hand:

  • Connected TV - Benchmark Completion Rate of 96.22%
  • OTT - Benchmark Completion Rate of 93.08%
  • Audience Engagement
    Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Second Hand:

  • Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.27%
  • Mobile Interaction
    Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.

    Included results for Second Hand:

  • Mobile Location Targeting - Benchmark Click-Thru-Rate of 0.17%
  • Social Interaction
    Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Included results for Second Hand:

  • Facebook and Instagram ads - Benchmark Click-Thru-Rate of 0.87%
  • Video Interaction
    Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Second Hand:

  • Video Pre-Roll - Benchmark Click-Thru-Rate of 1.45%
  • Lead Generation
    Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.

    Included results for Second Hand:

    Good afternoon,
    My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Retail Stores industry.

    With that, I’m excited to share some of our success in the Retail Stores industry with new Second Hand clients. To do this, We analyzed 4 other second hand stores we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

    Social Interaction
    In social advertising, we are creating new social interaction for our second hand clients through Facebook and Instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Audience Engagement
    To increase audience engagement, we are utilizing smart targeting with Targeted Banner Ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Video Interaction
    Additionally, we are seeing strong results in video interaction by maximizing their marketing efforts with video pre-roll. Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    In terms of recent success, in just the past 90 days, we've delivered 2 million impressions that garnered 8 thousand clicks for the 4 second hand clients I chose to feature here.



    With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

    Email yourself a copy of the script

    What's Working Script...

    What sets Lee/Amplified apart?
    Many of our clients and prospective clients, especially in the Retail Stores industry ask us what sets Lee and Amplified apart from other agencies?

    The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.

    Let's take a look at what's working well for our Second Hand clients:

    Social Interaction

      Facebook and Instagram ads
      We're helping our Second Hand clients create social interest and engagement for their ad messages through Social Advertising advertising.

      On average, we're delivering 568,938 Facebook and Instagram ads impressions per campaign, leading to 4,972 clicks with 0.87 Click-Thru-Rate.


    Audience Engagement

      Targeted Banner Ads
      We're helping our Second Hand clients generate clicks on specific ad message and offers through Display advertising.

      On average, we're delivering 159,151 Targeted Banner Ads impressions per campaign, leading to 423 clicks with 0.27 Click-Thru-Rate.


    Video Interaction

      Video Pre-Roll
      We're helping our Second Hand clients deliver a guaranteed, non-skippable play of their broadcast or video commercials through Video advertising.

      On average, we're delivering 60,068 Video Pre-Roll impressions per campaign, leading to 871 clicks with 1.45 Click-Thru-Rate.


    Mobile Interaction

      Mobile Location Targeting
      We're helping our Second Hand clients place highly targeted mobile ad messages within very precise locations, such as an area around their service location or even competitors using Hyper-Local advertising.

      On average, we're delivering 162,570 Mobile Location Targeting impressions per campaign, leading to 284 clicks with 0.17 Click-Thru-Rate.


    Branding & Awareness

      Connected TV
      We're helping our Second Hand clients deliver their video and broadcast commercials to the big streaming screen through Streaming advertising.

      On average, we're delivering 225,480 Connected TV impressions per campaign, leading to 216,965 completions with 96.22 Completion Rate.


      OTT
      We're helping our Second Hand clients deliver their video and broadcast commercials to streaming devices such as connected televisions, mobile and desktop Streaming advertising.

      On average, we're delivering 166,526 OTT impressions per campaign, leading to 155,010 completions with 93.08 Completion Rate.


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    Client Results

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