SELECT * FROM getallvideos where lower(industry) like 'restaurants' | 1
Restaurants / Restaurants
Fast-Trak Sales Scripting
Restaurants / Restaurants
89 advertisers, 120 campaigns
4 months per campaign
$477 monthly per channel
QikVid Pro Example:
Call Opening Script...
Good afternoon. The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Restaurants industry.
With that, I’m excited to share some of our success in the Restaurants industry with new Restaurant clients.
To do this, We analyzed 89 other restaurants we work with in omni-channel advertising to see what was working for them.
My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
In social advertising, we are creating new social interaction for our restaurant clients through facebook and instagram ads.
To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM).
Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads.
In terms of recent success, in just the past 90 days, we've delivered 17 million impressions that garnered 250 thousand clicks for the 89 restaurant clients I chose.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Restaurants Results Guide
Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.
Included results for Restaurant:
Connected TV - Benchmark Completion Rate of 96.72%
OTT - Benchmark Completion Rate of 92.25%
Streaming Audio - Benchmark Click-Thru-Rate of 0.00%
Audience Engagement
Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Restaurant:
Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.31%
Mobile Interaction
Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.
Included results for Restaurant:
Mobile Location Targeting - Benchmark Click-Thru-Rate of 0.20%
Social Interaction
Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
Included results for Restaurant:
Facebook and Instagram ads - Benchmark Click-Thru-Rate of 2.27%
Video Interaction
Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Restaurant:
Video Pre-Roll - Benchmark Click-Thru-Rate of 2.14%
YouTube - Benchmark Completion Rate of 55.94%
Lead Generation
Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.
Included results for Restaurant:
Pay-Per-Click (SEM) - Benchmark Click-Thru-Rate of 8.03%
Good afternoon,
My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Restaurants industry.
With that, I’m excited to share some of our success in the Restaurants industry with new Restaurant clients. To do this, We analyzed 89 other restaurants we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
Social Interaction
In social advertising, we are creating new social interaction for our restaurant clients through Facebook and Instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
Lead Generation
To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM). Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.
Audience Engagement Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
In terms of recent success, in just the past 90 days, we've delivered 17 million impressions that garnered 250 thousand clicks for the 89 restaurant clients I chose to feature here.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Email yourself a copy of the script
What's Working Script...
What sets Lee/Amplified apart?
Many of our clients and prospective clients, especially in the Restaurants industry ask us what sets Lee and Amplified apart from other agencies?
The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.
Let's take a look at what's working well for our Restaurant clients:
Social Interaction
Facebook and Instagram ads
We're helping our Restaurant clients create social interest and engagement for their ad messages through Social Advertising advertising.
On average, we're delivering 423,504 Facebook and Instagram ads impressions per campaign, leading to 9,599 clicks with 2.27 Click-Thru-Rate.
Lead Generation
Pay-Per-Click (SEM)
We're helping our Restaurant clients create new leads through Search advertising.
On average, we're delivering 31,789 Pay-Per-Click (SEM) impressions per campaign, leading to 2,553 clicks with 8.03 Click-Thru-Rate.
Audience Engagement
Targeted Banner Ads
We're helping our Restaurant clients generate clicks on specific ad message and offers through Display advertising.
On average, we're delivering 74,938 Targeted Banner Ads impressions per campaign, leading to 231 clicks with 0.31 Click-Thru-Rate.
Mobile Interaction
Mobile Location Targeting
We're helping our Restaurant clients place highly targeted mobile ad messages within very precise locations, such as an area around their service location or even competitors using Hyper-Local advertising.
On average, we're delivering 96,283 Mobile Location Targeting impressions per campaign, leading to 192 clicks with 0.20 Click-Thru-Rate.
Video Interaction
Video Pre-Roll
We're helping our Restaurant clients deliver a guaranteed, non-skippable play of their broadcast or video commercials through Video advertising.
On average, we're delivering 67,739 Video Pre-Roll impressions per campaign, leading to 1,448 clicks with 2.14 Click-Thru-Rate.
YouTube
We're helping our Restaurant clients attract engaged video viewership and clicks through advertising on Video advertising.
On average, we're delivering 134,326 YouTube impressions per campaign, leading to 7 clicks with 55.94 Completion Rate.
Branding & Awareness
Connected TV
We're helping our Restaurant clients deliver their video and broadcast commercials to the big streaming screen through Streaming advertising.
On average, we're delivering 15,853 Connected TV impressions per campaign, leading to 15,333 completions with 96.72 Completion Rate.
OTT
We're helping our Restaurant clients deliver their video and broadcast commercials to streaming devices such as connected televisions, mobile and desktop Streaming advertising.
On average, we're delivering 171,483 OTT impressions per campaign, leading to 158,200 completions with 92.25 Completion Rate.
Streaming Audio
We're helping our Restaurant clients deliver the memorable sounds of their brand messages through audio commercials in Streaming advertising.
On average, we're delivering 100,063 Streaming Audio impressions per campaign, leading to 98,063 completions with 0.00 Click-Thru-Rate.
Creative Gallery
QikVid Pro
Client Results
EAT 66
Pay-Per-Click
43,335 impressions
2,744 clicks
6.33% Aggregate CTR
Want to learn more about EAT 66? Contact Dana Elmquist
DElmquist@timesdispatch.com
PIER 51 SEAFOOD
Social Ads
805,641 impressions
36,153 clicks
4.49% Aggregate CTR
Want to learn more about PIER 51 SEAFOOD? Contact Bruce Barker
bbarker@ncmediagroup.com
St. Charles Restaurant Equipment
Pay-Per-Click
122,265 impressions
5,428 clicks
4.44% Aggregate CTR
Want to learn more about St. Charles Restaurant Equipment? Contact Sydni Berry
sberry@post-dispatch.com
Crav-A-Bowl
Social Ads
41,886 impressions
1,826 clicks
4.36% Aggregate CTR
Want to learn more about Crav-A-Bowl? Contact Mark Pearson
Mark.Pearson@Trib.com
The Waverly Local
Social Ads
389,537 impressions
14,952 clicks
3.84% Aggregate CTR
Want to learn more about The Waverly Local? Contact Heidi Cummings
hcummings@oanow.com
NapaSport Steakhouse
Social Ads
48,909 impressions
1,680 clicks
3.43% Aggregate CTR
Want to learn more about NapaSport Steakhouse? Contact Casey Weider
Casey.Weider@lee.net
Langels Pizza
Pre Roll
75,189 impressions
2,419 clicks
3.22% Aggregate CTR
Want to learn more about Langels Pizza? Contact Jennifer Patterson
jennifer.patterson@nwi.com
Texas Tavern
Mobile Location Targeting,Social Ads,Targeted Display
410,694 impressions
12,782 clicks
3.11% Aggregate CTR
Want to learn more about Texas Tavern? Contact Tim Marsh
tmarsh@dailyprogress.com
Puerto Vallarta
Social Ads
377,140 impressions
10,331 clicks
2.74% Aggregate CTR
Want to learn more about Puerto Vallarta? Contact Jason Wittenberg
Jason.Wittenberg@rapidcityjournal.com
Texas T-Bone
Social Ads
1,806,218 impressions
48,531 clicks
2.69% Aggregate CTR
Want to learn more about Texas T-Bone? Contact Mia Wyatt
mia.wyatt@theindependent.com
KFC
Social Ads
176,633 impressions
4,727 clicks
2.68% Aggregate CTR
Want to learn more about KFC? Contact Amy Brandt
Amy.Brandt@lee.net
Rib Crib
Targeted Display
1,582 impressions
35 clicks
2.21% Aggregate CTR
Want to learn more about Rib Crib? Contact John Frels
john.frels@globegazette.com
*Confidential client #13
Mobile Location Targeting,Social Ads
280,913 impressions
5,626 clicks
2.00% Aggregate CTR
The Lighthouse Restaurant
Social Ads,Targeted Display
2,551,278 impressions
41,578 clicks
1.63% Aggregate CTR
Want to learn more about The Lighthouse Restaurant? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Lake City Social Wisconsin Dells
Mobile Location Targeting,Social Ads,Targeted Display
100,355 impressions
1,394 clicks
1.39% Aggregate CTR
Want to learn more about Lake City Social Wisconsin Dells? Contact Katelyn Bartz
kbartz@madison.com
The Plaza Bar and Lounge
Social Ads
432,867 impressions
5,844 clicks
1.35% Aggregate CTR
Want to learn more about The Plaza Bar and Lounge? Contact Heidi Cummings
hcummings@oanow.com
*Confidential client #17
Mobile Location Targeting,Social Ads
308,716 impressions
3,890 clicks
1.26% Aggregate CTR
Blue Agave Mexican Bar & Grill
Mobile Location Targeting,Pay-Per-Click
228,145 impressions
2,829 clicks
1.24% Aggregate CTR
Want to learn more about Blue Agave Mexican Bar & Grill? Contact Calvin Clark
calvin.clark@greensboro.com
Acre Restaurant
Targeted Display
10,003 impressions
117 clicks
1.17% Aggregate CTR
Want to learn more about Acre Restaurant? Contact Laura Durant
ldurant@oanow.com
Wicked Burgers & Tacos
Pay-Per-Click,Social Ads,Streaming Audio
1,021,126 impressions
11,274 clicks
1.10% Aggregate CTR
Want to learn more about Wicked Burgers & Tacos? Contact Calvin Clark
calvin.clark@greensboro.com
Lake City Social - Lake Geneve
Mobile Location Targeting,Social Ads,Targeted Display
71,416 impressions
763 clicks
1.07% Aggregate CTR
Want to learn more about Lake City Social - Lake Geneve? Contact Katelyn Bartz
kbartz@madison.com
Sunrise Cafe
Targeted Display
7,066 impressions
67 clicks
0.95% Aggregate CTR
Want to learn more about Sunrise Cafe? Contact Cyndi Walkup
cyndi.walkup@tulsaworld.com
Lix Frozen Custard
Targeted Display
10,023 impressions
92 clicks
0.92% Aggregate CTR
Want to learn more about Lix Frozen Custard? Contact Travis Smith
tsmith@dailyjournalonline.com
DEALS GOOD KARMA
Targeted Display
10,007 impressions
90 clicks
0.90% Aggregate CTR
Want to learn more about DEALS GOOD KARMA? Contact Chiquita Sistrunk
csistrunk@oanow.com
Taco Mama
Targeted Display
10,033 impressions
87 clicks
0.87% Aggregate CTR
Want to learn more about Taco Mama? Contact Laura Durant
ldurant@oanow.com
CAKEITCTURE BAKERY
Targeted Display
10,029 impressions
86 clicks
0.86% Aggregate CTR
Want to learn more about CAKEITCTURE BAKERY? Contact Chiquita Sistrunk
csistrunk@oanow.com
OLE TIMES COUNTRY BUFFETT
Targeted Display
10,022 impressions
85 clicks
0.85% Aggregate CTR
Want to learn more about OLE TIMES COUNTRY BUFFETT? Contact Christopher Serico
cserico@oanow.com
Suzie Q Restaurant
Targeted Display
7,751 impressions
65 clicks
0.84% Aggregate CTR
Want to learn more about Suzie Q Restaurant? Contact Tricia Wilderman
tricia.wilderman@globegazette.com
BYRONS SMOKEHOUSE
Targeted Display
10,011 impressions
81 clicks
0.81% Aggregate CTR
Want to learn more about BYRONS SMOKEHOUSE? Contact Christopher Serico
cserico@oanow.com
LAREDO MEXICAN restaurant
Targeted Display
10,007 impressions
80 clicks
0.80% Aggregate CTR
Want to learn more about LAREDO MEXICAN restaurant? Contact Chiquita Sistrunk
csistrunk@oanow.com
Asada
Targeted Display
6,086 impressions
48 clicks
0.79% Aggregate CTR
Want to learn more about Asada? Contact Elizabeth Zabinski
elizabeth.zabinski@nwi.com
Elevate Life Nutrition
Pay-Per-Click,Pre Roll,Targeted Display
152,169 impressions
1,178 clicks
0.77% Aggregate CTR
Want to learn more about Elevate Life Nutrition? Contact Elaina Mulhern
Elaina.mulhern@missoulian.com
White Rhino Bar and Grill
Targeted Display
8,220 impressions
62 clicks
0.75% Aggregate CTR
Want to learn more about White Rhino Bar and Grill? Contact Dana Anderson
Dana.Anderson@nwi.com
Pizza 101 South
Targeted Display
10,022 impressions
70 clicks
0.70% Aggregate CTR
Want to learn more about Pizza 101 South? Contact Dustin Holland
dholland@dailyjournalonline.com
Karma Sushi
Targeted Display
15,061 impressions
104 clicks
0.69% Aggregate CTR
Want to learn more about Karma Sushi? Contact Heather Weisberger
HWeisberger@azdailysun.com
Capponis Restaurant
Targeted Display
10,450 impressions
58 clicks
0.56% Aggregate CTR
Want to learn more about Capponis Restaurant? Contact Wendi Adair
wadair@pantagraph.com
La Fonda
Targeted Display
17,559 impressions
99 clicks
0.56% Aggregate CTR
Want to learn more about La Fonda? Contact Colleen Brady
Colleen.Brady@lee.net
Mamma Onesta
Targeted Display
20,048 impressions
111 clicks
0.55% Aggregate CTR
Want to learn more about Mamma Onesta? Contact Dana Anderson
Dana.Anderson@nwi.com
Post Game Pub
Targeted Display
20,085 impressions
104 clicks
0.52% Aggregate CTR
Want to learn more about Post Game Pub? Contact Dana Anderson
Dana.Anderson@nwi.com
Tacos el Muchacho Alegre
Targeted Display
33,320 impressions
172 clicks
0.52% Aggregate CTR
Want to learn more about Tacos el Muchacho Alegre? Contact Phyllis Mauceri
pmauceri@napanews.com
Ginos Prime & Surf
Targeted Display
21,502 impressions
110 clicks
0.51% Aggregate CTR
Want to learn more about Ginos Prime & Surf? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Auburn Diner
Targeted Display
17,506 impressions
86 clicks
0.49% Aggregate CTR
Want to learn more about Auburn Diner? Contact Amber Pfeifer
amber.pfeifer@lee.net
Catos New York Pizzeria
Targeted Display
17,516 impressions
84 clicks
0.48% Aggregate CTR
Want to learn more about Catos New York Pizzeria? Contact Michelle Bowers
Michelle.bowers@lee.net
Sunshine Cafe
Targeted Display
96,372 impressions
466 clicks
0.48% Aggregate CTR
Want to learn more about Sunshine Cafe? Contact Phyllis Mauceri
pmauceri@napanews.com
Brazen Head
Targeted Display
45,998 impressions
208 clicks
0.45% Aggregate CTR
Want to learn more about Brazen Head? Contact Pat Smith
PSmith@owh.com
NISI Greek Taverna
Targeted Display
21,372 impressions
93 clicks
0.44% Aggregate CTR
Want to learn more about NISI Greek Taverna? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Tentac - Barrell House
Targeted Display
51,313 impressions
225 clicks
0.44% Aggregate CTR
Want to learn more about Tentac - Barrell House? Contact Kim Baker
kbaker@pantagraph.com
Culvers - Tomah
Targeted Display
18,099 impressions
74 clicks
0.41% Aggregate CTR
Want to learn more about Culvers - Tomah? Contact James Meadows
James.Meadows@lee.net
JBD White Horse Inn
Targeted Display
35,779 impressions
141 clicks
0.39% Aggregate CTR
Want to learn more about JBD White Horse Inn? Contact Judy Hrechko
judy.hrechko@nwi.com
La Chiapaneca
Targeted Display
20,006 impressions
78 clicks
0.39% Aggregate CTR
Want to learn more about La Chiapaneca? Contact Jennifer Margerum
jmargerum@starexponent.com
Lou Malnatis Pizzeria
Targeted Display
36,015 impressions
142 clicks
0.39% Aggregate CTR
Want to learn more about Lou Malnatis Pizzeria? Contact Dana Anderson
Dana.Anderson@nwi.com
Bojangles
Targeted Display
25,100 impressions
96 clicks
0.38% Aggregate CTR
Want to learn more about Bojangles? Contact Alice Trawick
atrawick@dothaneagle.com
Papa Joes
Targeted Display
50,625 impressions
188 clicks
0.37% Aggregate CTR
Want to learn more about Papa Joes? Contact Wendy Barmore
wendy.barmore@nwi.com
Toasted BFLO
Targeted Display
44,696 impressions
166 clicks
0.37% Aggregate CTR
Want to learn more about Toasted BFLO? Contact Stephen Meloni
smeloni@buffnews.com
Block 15
Targeted Display
42,593 impressions
153 clicks
0.36% Aggregate CTR
Want to learn more about Block 15? Contact John Jackson
john.jackson@lee.net
Burnt Ends Y Mas
Mobile Location Targeting,Targeted Display
74,497 impressions
260 clicks
0.35% Aggregate CTR
Want to learn more about Burnt Ends Y Mas? Contact Kirstan Knipple
kknipple@starexponent.com
PJ Buckets
Mobile Location Targeting
69,701 impressions
231 clicks
0.33% Aggregate CTR
Want to learn more about PJ Buckets? Contact Lauren Feldman
Lfeldman@pressofac.com
Tony Beef
Mobile Location Targeting,Targeted Display
138,685 impressions
446 clicks
0.32% Aggregate CTR
Want to learn more about Tony Beef? Contact Celene Duckworth
Cduckworth@pressofac.com
Royal Buffet
Targeted Display
115,550 impressions
330 clicks
0.29% Aggregate CTR
Want to learn more about Royal Buffet? Contact Josh Melton
jmelton@dailyjournalonline.com
4 Brothers/Mosaic
Mobile Location Targeting
46,714 impressions
120 clicks
0.26% Aggregate CTR
Want to learn more about 4 Brothers/Mosaic? Contact Ann Jaminet
ajaminet@siouxcityjournal.com
Crumbles
Mobile Location Targeting,Targeted Display
224,361 impressions
584 clicks
0.26% Aggregate CTR
Want to learn more about Crumbles? Contact Tim Marsh
tmarsh@dailyprogress.com
*Confidential client #62
Targeted Display
136,138 impressions
352 clicks
0.26% Aggregate CTR
MG Oil
Targeted Display
42,991 impressions
107 clicks
0.25% Aggregate CTR
Want to learn more about MG Oil? Contact Jaimie Mohler
JMohler@rapidcityjournal.com
KANNAPOLIS FAMILY RESTAURANT
Targeted Display
185,218 impressions
436 clicks
0.24% Aggregate CTR
Want to learn more about KANNAPOLIS FAMILY RESTAURANT? Contact Michael Bulvin
mbulvin@independenttribune.com
Fortune House
Mobile Location Targeting,Targeted Display
215,622 impressions
449 clicks
0.21% Aggregate CTR
Want to learn more about Fortune House? Contact Beth Loveless
bloveless@freelancestar.com
Otto Turkish Street Food
Mobile Location Targeting
72,636 impressions
142 clicks
0.20% Aggregate CTR
Want to learn more about Otto Turkish Street Food? Contact Kim Shaw
kshaw@newsvirginian.com
The Woodcliff Restaurant
Mobile Location Targeting,Targeted Display
552,573 impressions
1,066 clicks
0.19% Aggregate CTR
Want to learn more about The Woodcliff Restaurant? Contact Holly Bryngelson
Holly.Bryngelson@owh.com
PONKO Chicken Auburn
Targeted Display
496,031 impressions
843 clicks
0.17% Aggregate CTR
Want to learn more about PONKO Chicken Auburn? Contact Matthew Bell
mbell@oanow.com
Rocket Pizza
Targeted Display
83,979 impressions
126 clicks
0.15% Aggregate CTR
Want to learn more about Rocket Pizza? Contact Kelly Muchmore
kelly.muchmore@lee.net
Wahoo BBQ
Mobile Location Targeting
499,213 impressions
644 clicks
0.13% Aggregate CTR
Want to learn more about Wahoo BBQ? Contact Sherry Rhodes
srhodes@dailyprogress.com
*Confidential client #71
0 impressions
*Confidential client #72
0 impressions
*Confidential client #73
0 impressions
*Confidential client #74
0 impressions
*Confidential client #75
0 impressions
*Confidential client #76
0 impressions
*Confidential client #77
0 impressions
*Confidential client #78
0 impressions
*Confidential client #79
0 impressions
*Confidential client #80
0 impressions
*Confidential client #81
0 impressions
*Confidential client #82
0 impressions
*Confidential client #83
0 impressions
Rocket Inn
Connected TV
15,853 impressions
Want to learn more about Rocket Inn? Contact Kelly Muchmore
kelly.muchmore@lee.net
*Confidential client #85
0 impressions
*Confidential client #86
0 impressions
*Confidential client #87
0 impressions
*Confidential client #88
0 impressions
*Confidential client #89
0 impressions
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