Good afternoon. The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Commercial Services industry.
With that, I’m excited to share some of our success in the Commercial Services industry with new Printing & Graphics clients.
To do this, We analyzed 2 other printing & graphics businesses we work with in omni-channel advertising to see what was working for them.
My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
In social advertising, we are creating new social interaction for our printing & graphics clients through facebook and instagram ads.
To increase audience engagement, we are utilizing smart targeting with Targeted Banner Ads.
Additionally, we are seeing strong results in mobile interaction by maximizing their marketing efforts with mobile location targeting.
In terms of recent success, in just the past 90 days, we've delivered 602 thousand impressions that garnered 2 thousand clicks for the 2 printing & graphics clients I chose.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Printing & Graphics Businesses Results Guide
Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.
Included results for Printing & Graphics:
Streaming Audio - Benchmark Click-Thru-Rate of 0.00%
Audience Engagement
Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Printing & Graphics:
Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.23%
Mobile Interaction
Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.
Included results for Printing & Graphics:
Mobile Location Targeting - Benchmark Click-Thru-Rate of 1.58%
Social Interaction
Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
Included results for Printing & Graphics:
Facebook and Instagram ads - Benchmark Click-Thru-Rate of 3.09%
Video Interaction
Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Printing & Graphics:
Lead Generation
Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.
Included results for Printing & Graphics:
Good afternoon,
My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Commercial Services industry.
With that, I’m excited to share some of our success in the Commercial Services industry with new Printing & Graphics clients. To do this, We analyzed 2 other printing & graphics businesses we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
Social Interaction
In social advertising, we are creating new social interaction for our printing & graphics clients through Facebook and Instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
Audience Engagement
To increase audience engagement, we are utilizing smart targeting with Targeted Banner Ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Mobile Interaction Additionally, we are seeing strong results in mobile interaction by maximizing their marketing efforts with mobile location targeting. Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.
In terms of recent success, in just the past 90 days, we've delivered 602 thousand impressions that garnered 2 thousand clicks for the 2 printing & graphics clients I chose to feature here.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Email yourself a copy of the script
What's Working Script...
What sets Lee/Amplified apart?
Many of our clients and prospective clients, especially in the Commercial Services industry ask us what sets Lee and Amplified apart from other agencies?
The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.
Let's take a look at what's working well for our Printing & Graphics clients:
Social Interaction
Facebook and Instagram ads
We're helping our Printing & Graphics clients create social interest and engagement for their ad messages through Social Advertising advertising.
On average, we're delivering 38,695 Facebook and Instagram ads impressions per campaign, leading to 1,197 clicks with 3.09 Click-Thru-Rate.
Audience Engagement
Targeted Banner Ads
We're helping our Printing & Graphics clients generate clicks on specific ad message and offers through Display advertising.
On average, we're delivering 365,600 Targeted Banner Ads impressions per campaign, leading to 839 clicks with 0.23 Click-Thru-Rate.
Mobile Interaction
Mobile Location Targeting
We're helping our Printing & Graphics clients place highly targeted mobile ad messages within very precise locations, such as an area around their service location or even competitors using Hyper-Local advertising.
On average, we're delivering 4,136 Mobile Location Targeting impressions per campaign, leading to 65 clicks with 1.58 Click-Thru-Rate.
Branding & Awareness
Streaming Audio
We're helping our Printing & Graphics clients deliver the memorable sounds of their brand messages through audio commercials in Streaming advertising.
On average, we're delivering 185,210 Streaming Audio impressions per campaign, leading to 180,706 completions with 0.00 Click-Thru-Rate.
Creative Gallery
QikVid Pro
Client Results
Wheatmark
Social Ads
38,695 impressions
1,197 clicks
3.09% Aggregate CTR
Want to learn more about Wheatmark? Contact Carly Cherry
ccherry@tucson.com
CP Solutions
Mobile Location Targeting,Streaming Audio,Targeted Display
563,217 impressions
1,035 clicks
0.18% Aggregate CTR
Want to learn more about CP Solutions? Contact Jacqui McFarland
Jacqui.McFarland@tulsaworld.com
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