SELECT * FROM getallvideos where lower(industry) like 'political candidates' | 1 Politcal / Political Candidates
Fast-Trak Sales Scripting

Politcal / Political Candidates

28 advertisers, 42 campaigns

2 months per campaign

$2,344 monthly per channel

QikVid Pro Example:

Call Opening Script...

Good afternoon.
The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Politcal industry.

With that, I’m excited to share some of our success in the Politcal industry with new Political Candidates clients.

To do this, We analyzed 28 other political candidates we work with in omni-channel advertising to see what was working for them.

My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

  • In display, we are creating new audience engagement for our political candidates clients through targeted banner ads.
  • To increase video interaction, we are utilizing smart targeting with Video Pre-Roll.
  • Additionally, we are seeing strong results in mobile interaction by maximizing their marketing efforts with mobile location targeting.

In terms of recent success, in just the past 90 days, we've delivered 4 million impressions that garnered 5 thousand clicks for the 28 political candidates clients I chose.

With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

Political Candidates Results Guide

Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.

Included results for Political Candidates:

  • Connected TV - Benchmark Completion Rate of 97.46%
  • OTT - Benchmark Completion Rate of 91.96%
  • Streaming Audio - Benchmark Click-Thru-Rate of 0.00%
    • Audience Engagement
    Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Political Candidates:

  • Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.39%
    • Mobile Interaction
    Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.

    Included results for Political Candidates:

  • Mobile Location Targeting - Benchmark Click-Thru-Rate of 0.44%
    • Social Interaction
    Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Included results for Political Candidates:

    Video Interaction
    Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Political Candidates:

  • Video Pre-Roll - Benchmark Click-Thru-Rate of 0.37%
    • Lead Generation
    Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.

    Included results for Political Candidates:

    Good afternoon,
    My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Politcal industry.

    With that, I’m excited to share some of our success in the Politcal industry with new Political Candidates clients. To do this, We analyzed 28 other political candidates we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

    Audience Engagement
     In display, we are creating new audience engagement for our political candidates clients through Targeted Banner Ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Video Interaction
     To increase video interaction, we are utilizing smart targeting with Video Pre-Roll. Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Mobile Interaction
    Additionally, we are seeing strong results in mobile interaction by maximizing their marketing efforts with mobile location targeting. Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.

    In terms of recent success, in just the past 90 days, we've delivered 4 million impressions that garnered 5 thousand clicks for the 28 political candidates clients I chose to feature here.



    With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

    Email yourself a copy of the script

    What's Working Script...

    What sets Lee/Amplified apart?
    Many of our clients and prospective clients, especially in the Politcal industry ask us what sets Lee and Amplified apart from other agencies?

    The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.

    Let's take a look at what's working well for our Political Candidates clients:

    Audience Engagement

      Targeted Banner Ads
      We're helping our Political Candidates clients generate clicks on specific ad message and offers through Display advertising.

      On average, we're delivering 54,788 Targeted Banner Ads impressions per campaign, leading to 213 clicks with 0.39 Click-Thru-Rate.


    Video Interaction

      Video Pre-Roll
      We're helping our Political Candidates clients deliver a guaranteed, non-skippable play of their broadcast or video commercials through Video advertising.

      On average, we're delivering 32,079 Video Pre-Roll impressions per campaign, leading to 119 clicks with 0.37 Click-Thru-Rate.


    Mobile Interaction

      Mobile Location Targeting
      We're helping our Political Candidates clients place highly targeted mobile ad messages within very precise locations, such as an area around their service location or even competitors using Hyper-Local advertising.

      On average, we're delivering 14,310 Mobile Location Targeting impressions per campaign, leading to 63 clicks with 0.44 Click-Thru-Rate.


    Branding & Awareness

      Connected TV
      We're helping our Political Candidates clients deliver their video and broadcast commercials to the big streaming screen through Streaming advertising.

      On average, we're delivering 47,385 Connected TV impressions per campaign, leading to 46,181 completions with 97.46 Completion Rate.


      OTT
      We're helping our Political Candidates clients deliver their video and broadcast commercials to streaming devices such as connected televisions, mobile and desktop Streaming advertising.

      On average, we're delivering 183,408 OTT impressions per campaign, leading to 168,658 completions with 91.96 Completion Rate.


      Streaming Audio
      We're helping our Political Candidates clients deliver the memorable sounds of their brand messages through audio commercials in Streaming advertising.

      On average, we're delivering 11,038 Streaming Audio impressions per campaign, leading to 10,460 completions with 0.00 Click-Thru-Rate.


    Creative Gallery

    QikVid Pro

    Client Results

    X4 Insights - "Built by Lee, Fueled by You."
    This website, including attachments, links, videos and other materials may include confidential and/or proprietary information, and may be used only by Lee Enterprises employees. If the user of this website is not a Lee Enterprises employee or his or her authorized agent, the user is hereby notified that any dissemination, distribution or copying of this website is strictly prohibited. If you have received this website in error, please delete your browser cookies and close this website.