SELECT * FROM getallvideos where lower(industry) like 'eye care clinics' | 1 Healthcare / Eye Care Clinics
Fast-Trak Sales Scripting

Healthcare / Eye Care Clinics

23 advertisers, 105 campaigns

4 months per campaign

$715 monthly per channel

QikVid Pro Example:

Call Opening Script...

Good afternoon.
The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Healthcare industry.

With that, I’m excited to share some of our success in the Healthcare industry with new Eye Care clients.

To do this, We analyzed 23 other eye care clinics we work with in omni-channel advertising to see what was working for them.

My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

  • In social advertising, we are creating new social interaction for our eye care clients through facebook and instagram ads.
  • To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM).
  • Additionally, we are seeing strong results in video interaction by maximizing their marketing efforts with video pre-roll.

In terms of recent success, in just the past 90 days, we've delivered 15 million impressions that garnered 112 thousand clicks for the 23 eye care clients I chose.

With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

Eye Care Clinics Results Guide

Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.

Included results for Eye Care:

  • Connected TV - Benchmark Completion Rate of 96.83%
  • OTT - Benchmark Completion Rate of 92.32%
  • Streaming Audio - Benchmark Click-Thru-Rate of 0.00%
    • Audience Engagement
    Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Eye Care:

  • Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.28%
    • Mobile Interaction
    Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.

    Included results for Eye Care:

  • Mobile Location Targeting - Benchmark Click-Thru-Rate of 0.25%
    • Social Interaction
    Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Included results for Eye Care:

  • Facebook and Instagram ads - Benchmark Click-Thru-Rate of 0.71%
    • Video Interaction
    Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Eye Care:

  • Video Pre-Roll - Benchmark Click-Thru-Rate of 1.25%
  • YouTube - Benchmark Completion Rate of 60.52%
    • Lead Generation
    Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.

    Included results for Eye Care:

  • Pay-Per-Click (SEM) - Benchmark Click-Thru-Rate of 10.54%

    • Good afternoon,
    My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Healthcare industry.

    With that, I’m excited to share some of our success in the Healthcare industry with new Eye Care clients. To do this, We analyzed 23 other eye care clinics we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

    Social Interaction
     In social advertising, we are creating new social interaction for our eye care clients through Facebook and Instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Lead Generation
     To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM). Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.

    Video Interaction
    Additionally, we are seeing strong results in video interaction by maximizing their marketing efforts with video pre-roll. Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    In terms of recent success, in just the past 90 days, we've delivered 15 million impressions that garnered 112 thousand clicks for the 23 eye care clients I chose to feature here.



    With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

    Email yourself a copy of the script

    What's Working Script...

    What sets Lee/Amplified apart?
    Many of our clients and prospective clients, especially in the Healthcare industry ask us what sets Lee and Amplified apart from other agencies?

    The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.

    Let's take a look at what's working well for our Eye Care clients:

    Social Interaction

      Facebook and Instagram ads
      We're helping our Eye Care clients create social interest and engagement for their ad messages through Social Advertising advertising.

      On average, we're delivering 371,065 Facebook and Instagram ads impressions per campaign, leading to 2,643 clicks with 0.71 Click-Thru-Rate.


    Lead Generation

      Pay-Per-Click (SEM)
      We're helping our Eye Care clients create new leads through Search advertising.

      On average, we're delivering 18,155 Pay-Per-Click (SEM) impressions per campaign, leading to 1,914 clicks with 10.54 Click-Thru-Rate.


    Video Interaction

      Video Pre-Roll
      We're helping our Eye Care clients deliver a guaranteed, non-skippable play of their broadcast or video commercials through Video advertising.

      On average, we're delivering 166,854 Video Pre-Roll impressions per campaign, leading to 2,087 clicks with 1.25 Click-Thru-Rate.


      YouTube
      We're helping our Eye Care clients attract engaged video viewership and clicks through advertising on Video advertising.

      On average, we're delivering 29,656 YouTube impressions per campaign, leading to 9 clicks with 60.52 Completion Rate.


    Audience Engagement

      Targeted Banner Ads
      We're helping our Eye Care clients generate clicks on specific ad message and offers through Display advertising.

      On average, we're delivering 133,291 Targeted Banner Ads impressions per campaign, leading to 372 clicks with 0.28 Click-Thru-Rate.


    Mobile Interaction

      Mobile Location Targeting
      We're helping our Eye Care clients place highly targeted mobile ad messages within very precise locations, such as an area around their service location or even competitors using Hyper-Local advertising.

      On average, we're delivering 115,409 Mobile Location Targeting impressions per campaign, leading to 285 clicks with 0.25 Click-Thru-Rate.


    Branding & Awareness

      Connected TV
      We're helping our Eye Care clients deliver their video and broadcast commercials to the big streaming screen through Streaming advertising.

      On average, we're delivering 254,165 Connected TV impressions per campaign, leading to 246,111 completions with 96.83 Completion Rate.


      OTT
      We're helping our Eye Care clients deliver their video and broadcast commercials to streaming devices such as connected televisions, mobile and desktop Streaming advertising.

      On average, we're delivering 56,314 OTT impressions per campaign, leading to 51,988 completions with 92.32 Completion Rate.


      Streaming Audio
      We're helping our Eye Care clients deliver the memorable sounds of their brand messages through audio commercials in Streaming advertising.

      On average, we're delivering 110,113 Streaming Audio impressions per campaign, leading to 103,981 completions with 0.00 Click-Thru-Rate.


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