SELECT * FROM getallvideos where lower(industry) like 'electricians' | 0
Home Services / Electricians
Fast-Trak Sales Scripting
Home Services / Electricians
4 advertisers, 7 campaigns
6 months per campaign
$845 monthly per channel
Call Opening Script...
Good afternoon. The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Home Services industry.
With that, I’m excited to share some of our success in the Home Services industry with new Electricians clients.
To do this, We analyzed 4 other electricians we work with in omni-channel advertising to see what was working for them.
My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
In display, we are creating new audience engagement for our electricians clients through targeted banner ads.
To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM).
Additionally, we are seeing strong results in social interaction by maximizing their marketing efforts with facebook and instagram ads.
In terms of recent success, in just the past 90 days, we've delivered 1 million impressions that garnered 4 thousand clicks for the 4 electricians clients I chose.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Electricians Results Guide
Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.
Included results for Electricians:
Audience Engagement
Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Electricians:
Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.24%
Mobile Interaction
Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.
Included results for Electricians:
Social Interaction
Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
Included results for Electricians:
Facebook and Instagram ads - Benchmark Click-Thru-Rate of 0.73%
Video Interaction
Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Electricians:
YouTube - Benchmark Completion Rate of 60.28%
Lead Generation
Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.
Included results for Electricians:
Pay-Per-Click (SEM) - Benchmark Click-Thru-Rate of 8.82%
Good afternoon,
My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Home Services industry.
With that, I’m excited to share some of our success in the Home Services industry with new Electricians clients. To do this, We analyzed 4 other electricians we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
Audience Engagement
In display, we are creating new audience engagement for our electricians clients through Targeted Banner Ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Lead Generation
To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM). Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.
Social Interaction Additionally, we are seeing strong results in social interaction by maximizing their marketing efforts with facebook and instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
In terms of recent success, in just the past 90 days, we've delivered 1 million impressions that garnered 4 thousand clicks for the 4 electricians clients I chose to feature here.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Email yourself a copy of the script
What's Working Script...
What sets Lee/Amplified apart?
Many of our clients and prospective clients, especially in the Home Services industry ask us what sets Lee and Amplified apart from other agencies?
The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.
Let's take a look at what's working well for our Electricians clients:
Audience Engagement
Targeted Banner Ads
We're helping our Electricians clients generate clicks on specific ad message and offers through Display advertising.
On average, we're delivering 234,428 Targeted Banner Ads impressions per campaign, leading to 555 clicks with 0.24 Click-Thru-Rate.
Lead Generation
Pay-Per-Click (SEM)
We're helping our Electricians clients create new leads through Search advertising.
On average, we're delivering 9,141 Pay-Per-Click (SEM) impressions per campaign, leading to 806 clicks with 8.82 Click-Thru-Rate.
Social Interaction
Facebook and Instagram ads
We're helping our Electricians clients create social interest and engagement for their ad messages through Social Advertising advertising.
On average, we're delivering 75,785 Facebook and Instagram ads impressions per campaign, leading to 556 clicks with 0.73 Click-Thru-Rate.
Video Interaction
YouTube
We're helping our Electricians clients attract engaged video viewership and clicks through advertising on Video advertising.
On average, we're delivering 204,680 YouTube impressions per campaign, leading to 67 clicks with 60.28 Completion Rate.
Creative Gallery
Client Results
Advanced Power
Targeted Display
60,692 impressions
484 clicks
0.80% Aggregate CTR
Want to learn more about Advanced Power? Contact Jason Constantine
Jason.Constantine@lee.net
Quad City Solar
Social Ads
75,785 impressions
556 clicks
0.73% Aggregate CTR
Want to learn more about Quad City Solar? Contact Laura Zurmuehlen
Laura.Zurmuehlen@lee.net
Napa Electric
Targeted Display
376,450 impressions
1,032 clicks
0.27% Aggregate CTR
Want to learn more about Napa Electric? Contact Phyllis Mauceri
pmauceri@napanews.com
NECA / IBEW
Pay-Per-Click,Targeted Display,YouTube
714,390 impressions
1,575 clicks
0.22% Aggregate CTR
Want to learn more about NECA / IBEW? Contact Dolores Brashears
dbrashears@qctimes.com
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