SELECT * FROM getallvideos where lower(industry) like 'building & development companies' | 1
Real Estate / Building & Development Companies
Fast-Trak Sales Scripting
Real Estate / Building & Development Companies
50 advertisers, 78 campaigns
5 months per campaign
$938 monthly per channel
QikVid Pro Example:
Call Opening Script...
Good afternoon. The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Real Estate industry.
With that, I’m excited to share some of our success in the Real Estate industry with new Building & Development clients.
To do this, We analyzed 50 other building & development companies we work with in omni-channel advertising to see what was working for them.
My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
In social advertising, we are creating new social interaction for our building & development clients through facebook and instagram ads.
To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM).
Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads.
In terms of recent success, in just the past 90 days, we've delivered 14 million impressions that garnered 154 thousand clicks for the 50 building & development clients I chose.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Building & Development Companies Results Guide
Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.
Included results for Building & Development:
OTT - Benchmark Completion Rate of 92.04%
Audience Engagement
Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Building & Development:
Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.18%
Mobile Interaction
Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.
Included results for Building & Development:
Mobile Location Targeting - Benchmark Click-Thru-Rate of 0.21%
Social Interaction
Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
Included results for Building & Development:
Facebook and Instagram ads - Benchmark Click-Thru-Rate of 1.72%
Video Interaction
Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
Included results for Building & Development:
Video Pre-Roll - Benchmark Click-Thru-Rate of 1.63%
YouTube - Benchmark Completion Rate of 63.00%
Lead Generation
Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.
Included results for Building & Development:
Pay-Per-Click (SEM) - Benchmark Click-Thru-Rate of 7.79%
Good afternoon,
My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Real Estate industry.
With that, I’m excited to share some of our success in the Real Estate industry with new Building & Development clients. To do this, We analyzed 50 other building & development companies we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.
Here's what I found:
Social Interaction
In social advertising, we are creating new social interaction for our building & development clients through Facebook and Instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.
Lead Generation
To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM). Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.
Audience Engagement Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.
In terms of recent success, in just the past 90 days, we've delivered 14 million impressions that garnered 154 thousand clicks for the 50 building & development clients I chose to feature here.
With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.
Email yourself a copy of the script
What's Working Script...
What sets Lee/Amplified apart?
Many of our clients and prospective clients, especially in the Real Estate industry ask us what sets Lee and Amplified apart from other agencies?
The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.
Let's take a look at what's working well for our Building & Development clients:
Social Interaction
Facebook and Instagram ads
We're helping our Building & Development clients create social interest and engagement for their ad messages through Social Advertising advertising.
On average, we're delivering 395,535 Facebook and Instagram ads impressions per campaign, leading to 6,787 clicks with 1.72 Click-Thru-Rate.
Lead Generation
Pay-Per-Click (SEM)
We're helping our Building & Development clients create new leads through Search advertising.
On average, we're delivering 57,295 Pay-Per-Click (SEM) impressions per campaign, leading to 4,465 clicks with 7.79 Click-Thru-Rate.
Audience Engagement
Targeted Banner Ads
We're helping our Building & Development clients generate clicks on specific ad message and offers through Display advertising.
On average, we're delivering 210,098 Targeted Banner Ads impressions per campaign, leading to 373 clicks with 0.18 Click-Thru-Rate.
Video Interaction
Video Pre-Roll
We're helping our Building & Development clients deliver a guaranteed, non-skippable play of their broadcast or video commercials through Video advertising.
On average, we're delivering 181,048 Video Pre-Roll impressions per campaign, leading to 2,959 clicks with 1.63 Click-Thru-Rate.
YouTube
We're helping our Building & Development clients attract engaged video viewership and clicks through advertising on Video advertising.
On average, we're delivering 64,273 YouTube impressions per campaign, leading to 18 clicks with 63.00 Completion Rate.
Mobile Interaction
Mobile Location Targeting
We're helping our Building & Development clients place highly targeted mobile ad messages within very precise locations, such as an area around their service location or even competitors using Hyper-Local advertising.
On average, we're delivering 35,104 Mobile Location Targeting impressions per campaign, leading to 73 clicks with 0.21 Click-Thru-Rate.
Branding & Awareness
OTT
We're helping our Building & Development clients deliver their video and broadcast commercials to streaming devices such as connected televisions, mobile and desktop Streaming advertising.
On average, we're delivering 112,578 OTT impressions per campaign, leading to 103,612 completions with 92.04 Completion Rate.
Creative Gallery
QikVid Pro
Client Results
Markovich Construction
Pay-Per-Click,Targeted Display
281,624 impressions
27,748 clicks
9.85% Aggregate CTR
Want to learn more about Markovich Construction? Contact Kim LaBreche
kim.labreche@mtstandard.com
Steege Construction
Pay-Per-Click
14,944 impressions
1,468 clicks
9.82% Aggregate CTR
Want to learn more about Steege Construction? Contact Sheila Kerns
sheila.kerns@wcfcourier.com
Dave Sorys
Pay-Per-Click
18,731 impressions
1,440 clicks
7.69% Aggregate CTR
Want to learn more about Dave Sorys? Contact Lisa Hagstrom
lhagstrom@owh.com
C&C Construction Services
Pay-Per-Click
4,731 impressions
324 clicks
6.85% Aggregate CTR
Want to learn more about C&C Construction Services? Contact Elizabeth Sturges
elizabeth.sturges@theeagle.com
STONE DISTRIBUTION
Pay-Per-Click
40,456 impressions
2,477 clicks
6.12% Aggregate CTR
Want to learn more about STONE DISTRIBUTION? Contact Tommy Paalksnis
tommy.paalksnis@lee.net
Milan Blacktop
Pay-Per-Click
17,935 impressions
747 clicks
4.17% Aggregate CTR
Want to learn more about Milan Blacktop? Contact Brian Menster
bmenster@qctimes.com
A1 PROFESSIONAL ASPHALT & SEAL /AD
Pay-Per-Click
98,751 impressions
3,251 clicks
3.29% Aggregate CTR
Want to learn more about A1 PROFESSIONAL ASPHALT & SEAL /AD? Contact Ashley Battles
abattles@post-dispatch.com
Arkiay Development
Pay-Per-Click
7,514 impressions
247 clicks
3.29% Aggregate CTR
Want to learn more about Arkiay Development? Contact Calvin Clark
calvin.clark@greensboro.com
Better View
Pay-Per-Click,Social Ads
391,814 impressions
10,701 clicks
2.73% Aggregate CTR
Want to learn more about Better View? Contact Shirley Ott
sott@cumberlink.com
City of Decatur
Social Ads
245,416 impressions
5,039 clicks
2.05% Aggregate CTR
Want to learn more about City of Decatur? Contact Jeanette Collier
jcollier@herald-review.com
Want to learn more about Eldon Homes? Contact Jared Felix
jfelix@madison.com
HL Holmes Asphalt Paving
Social Ads
237,403 impressions
3,978 clicks
1.68% Aggregate CTR
Want to learn more about HL Holmes Asphalt Paving? Contact Tommy Paalksnis
tommy.paalksnis@lee.net
All Metal Building Systems
Pay-Per-Click,Targeted Display
692,092 impressions
11,179 clicks
1.62% Aggregate CTR
Want to learn more about All Metal Building Systems? Contact Kim Hewett
khewett@dothaneagle.com
Granite Master
Social Ads
305,210 impressions
3,615 clicks
1.18% Aggregate CTR
Want to learn more about Granite Master? Contact Deb Harris
Debbie.Harris@nwi.com
Forbes Consulting
Social Ads
238,155 impressions
2,617 clicks
1.10% Aggregate CTR
Want to learn more about Forbes Consulting? Contact Sam Williams
sam.williams@dothaneagle.com
Excel Interior Concepts & Construction
Pay-Per-Click,Social Ads,Targeted Display,YouTube
1,500,922 impressions
15,512 clicks
1.03% Aggregate CTR
Want to learn more about Excel Interior Concepts & Construction? Contact Spencer Binkley
sbinkley@cumberlink.com
Heartland Asphalt
Targeted Display
9,115 impressions
81 clicks
0.89% Aggregate CTR
Want to learn more about Heartland Asphalt? Contact Tricia Wilderman
tricia.wilderman@globegazette.com
Branch
Social Ads,Targeted Display,YouTube
1,262,344 impressions
10,951 clicks
0.87% Aggregate CTR
Want to learn more about Branch? Contact Howard Smith
howard.smith@roanoke.com
J Manifold Construction
Targeted Display
10,004 impressions
76 clicks
0.76% Aggregate CTR
Want to learn more about J Manifold Construction? Contact Connie Flowers
cflowers@oanow.com
Ray Reynolds Construction
Targeted Display
10,028 impressions
75 clicks
0.75% Aggregate CTR
Want to learn more about Ray Reynolds Construction? Contact Tammy Jones
tammy.jones@martinsvillebulletin.com
Jesse Howard JMB Enterprises
Targeted Display
4,734 impressions
33 clicks
0.70% Aggregate CTR
Want to learn more about Jesse Howard JMB Enterprises? Contact Donna Morehouse
dmorehouse@poststar.com
Brian Wille Construction
Pre Roll
59,678 impressions
369 clicks
0.62% Aggregate CTR
Want to learn more about Brian Wille Construction? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Brain Wille Construction
Targeted Display
31,435 impressions
182 clicks
0.58% Aggregate CTR
Want to learn more about Brain Wille Construction? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Steel Towne
Targeted Display
20,082 impressions
104 clicks
0.52% Aggregate CTR
Want to learn more about Steel Towne? Contact Travis Eckman
travis.eckman@lee.net
Home Builders Association
Social Ads
160,543 impressions
771 clicks
0.48% Aggregate CTR
Want to learn more about Home Builders Association? Contact Tom Welch
Tom.Welch@lee.net
Bergland & Cram
Targeted Display
1,524 impressions
7 clicks
0.46% Aggregate CTR
Want to learn more about Bergland & Cram? Contact Lisa Determan
lisa.determan@globegazette.com
TJ Reilly Construction
Targeted Display
17,551 impressions
77 clicks
0.44% Aggregate CTR
Want to learn more about TJ Reilly Construction? Contact Michelle Bowers
Michelle.bowers@lee.net
Coastal Metal Roofing
Pay-Per-Click,Targeted Display
512,179 impressions
2,175 clicks
0.42% Aggregate CTR
Want to learn more about Coastal Metal Roofing? Contact Kim Hewett
khewett@dothaneagle.com
Schweitzer Spray Coatings
Social Ads,Targeted Display
101,116 impressions
417 clicks
0.41% Aggregate CTR
Want to learn more about Schweitzer Spray Coatings? Contact Thomas Stumpner
tstumpner@wiscnews.com
Cherry Street
Targeted Display
20,023 impressions
80 clicks
0.40% Aggregate CTR
Want to learn more about Cherry Street? Contact Jennifer Margerum
jmargerum@starexponent.com
J C Roofing & Insulating
Pay-Per-Click,Targeted Display
1,004,553 impressions
3,772 clicks
0.38% Aggregate CTR
Want to learn more about J C Roofing & Insulating? Contact Sarah Deck
sdeck@siouxcityjournal.com
Lifehouse Homes
Targeted Display
21,404 impressions
81 clicks
0.38% Aggregate CTR
Want to learn more about Lifehouse Homes? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
McBride & Son Subdivision
Targeted Display
30,802 impressions
117 clicks
0.38% Aggregate CTR
Want to learn more about McBride & Son Subdivision? Contact Martha Wegmann
mwegmann@post-dispatch.com
Olthof Homes
Targeted Display
19,178 impressions
73 clicks
0.38% Aggregate CTR
Want to learn more about Olthof Homes? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Mosaic Business Services
Mobile Location Targeting,Targeted Display
103,870 impressions
365 clicks
0.35% Aggregate CTR
Want to learn more about Mosaic Business Services? Contact Ann Jaminet
ajaminet@siouxcityjournal.com
Craiker Architechs
Targeted Display
226,942 impressions
772 clicks
0.34% Aggregate CTR
Want to learn more about Craiker Architechs? Contact Serjio Solano
ssolano@napanews.com
Vaughan Construction
Targeted Display
44,747 impressions
154 clicks
0.34% Aggregate CTR
Want to learn more about Vaughan Construction? Contact Darlene Schaecher
darlene.schaecher@lee.net
Steiner Homes Ltd
Pre Roll,Targeted Display
142,398 impressions
453 clicks
0.32% Aggregate CTR
Want to learn more about Steiner Homes Ltd? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Tout Advertising/Pella Window & Door
Targeted Display
73,707 impressions
224 clicks
0.30% Aggregate CTR
Want to learn more about Tout Advertising/Pella Window & Door? Contact Jaimie Mohler
JMohler@rapidcityjournal.com
Cumberland Area Economic Development
Targeted Display
75,104 impressions
217 clicks
0.29% Aggregate CTR
Want to learn more about Cumberland Area Economic Development? Contact Kim Kamowski
kkamowski@cumberlink.com
Holder Construction
Targeted Display
44,211 impressions
126 clicks
0.28% Aggregate CTR
Want to learn more about Holder Construction? Contact Dayatara Craddock
dcraddock@owh.com
Sgt. Bluff Builders
Mobile Location Targeting
23,384 impressions
54 clicks
0.23% Aggregate CTR
Want to learn more about Sgt. Bluff Builders? Contact Ann Jaminet
ajaminet@siouxcityjournal.com
Continental Tire
Mobile Location Targeting
234,101 impressions
447 clicks
0.19% Aggregate CTR
Want to learn more about Continental Tire? Contact Michelle Menley
mmenley@dailyjournalonline.com
Hecla Lucky Friday
Targeted Display
140,669 impressions
264 clicks
0.19% Aggregate CTR
Want to learn more about Hecla Lucky Friday? Contact Seana Chapman
SChapman@elkodaily.com
Eenigenburg Exteriors
Targeted Display
847,726 impressions
1,457 clicks
0.17% Aggregate CTR
Want to learn more about Eenigenburg Exteriors? Contact Amy Peters
amy.peters@nwi.com
Providence Real Estate Development
Targeted Display
1,477,472 impressions
2,523 clicks
0.17% Aggregate CTR
Want to learn more about Providence Real Estate Development? Contact Lisa Tavoletti
lisa.tavoletti@nwi.com
Chief Buildings
Targeted Display
200,047 impressions
321 clicks
0.16% Aggregate CTR
Want to learn more about Chief Buildings? Contact Jennifer Gruber
Jennifer.Gruber@lee.net
Hecla Mining Company
Targeted Display
209,456 impressions
318 clicks
0.15% Aggregate CTR
Want to learn more about Hecla Mining Company? Contact Seana Chapman
SChapman@elkodaily.com
Gutter Solutions
OTT,Targeted Display
609,805 impressions
639 clicks
0.10% Aggregate CTR
Want to learn more about Gutter Solutions? Contact Alain Charlier
acharlier@buffnews.com
*Confidential client #50
0 impressions
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